The UK is currently the most media-saturated nation in the world. Fierce competition exists for readers, viewers and listeners – the advent of 24 hour ‘rolling’ TV news, online outlets and direct to mobile headlines has revolutionised the way news is perceived and delivered. The pace of news now means that organisations not adept at dealing with the culture can miss out – instant headlines mean quotes are needed in short time frames, and a story can run from conception to publication inside 30 minutes. It’s a lot to take in. Using leading, professional journalists we help clients understand what it means to make a media appearance – and base our workshops on getting the right message across in the most effective way. Our training sessions are based on a minimum of theory and a maximum of practical example and demonstration, with professional coaching for TV interview, radio appearances, and down the line conversations with print journalists – increasing confidence and getting a better result.